MSc 2 Management, speciality CORPORATE COMMUNICATION & CHANGE MANAGEMENT

Programme Objectives

Training communication specialists competent to lead change management projects in organisations
The objective of this programme is to provide participants with specialised training in communication by integrating the specific aspects of globalised firms and digital technologies. This MSc combines expertise and mananagement in order to:
❱ envisage all external and internal communication functions with a strong focus on their strategic dimensions;
❱ provide training for the consulting profession with a strong focus on change management;
❱ offer both practical tools and mental frameworks for a deeper perception of organisations and of interacting individuals.

 

Programme Curriculum

FUNDAMENTALS OF COMMUNICATION

  • Strategy and communication plan
  • Communication and international marketing
  • Internal communication
  • Brand communication and advertising
  • Press relations and media training
  • Financial / corporate / event communication
  • Public relations & lobbying

ORGANISATIONS AND CHANGE MANAGEMENT

  • Organisation theory
  • Corporate strategy
  • Managing change
  • Leadership & Communication

DIGITAL

  • Social networks and intranet
  • Communication and digital marketing
  • Performance analysis
  • Digital tools

PROGRAMME PERSONALISATION

Each student can tailor the programme in a unique andpersonalised way with 4 or 5 modules selected out of morethan 120 electives taught in French or in English.

NETWORKING AND PERSONAL DEVELOPMENT

  • E-learning platform
  • Professional lectures
  • Testimonials by programme alumni
  • C.A.R.N.E.T. network of international experts
  • Job platform
  • Students office
  • Clubs & Associations
  • International events

REAL-LIFE EXPERIENCE

  • 6-month (minimum) mission in firm
  • Apprenticeship fair, Job fair
  • Consulting project (with managers of several firms)

 

Career

Our graduate insertion rate reaches 100%. Average salary is over €35,000 per annum.

Positions of graduates

❱ Communication manager
❱ Press relations assistant
❱ Internal communication assistant
❱ Communication consultant
❱ Digital communication manager
❱ Organization consultant
❱ Change Management Consultant
❱ Change Program Manager
❱ Organizational Transformation Manager/consultant
❱ Community manager
❱ Social media manager
❱ Web project leader...

Direct access to MSc 2nd Year

❱ Open to holders of Master's degrees 1st year or 4-year university education diploma (240 ECTS) or more
❱ or equivalent degrees (foreign degrees, certificate validating professional experience)

Please, provide evidence of significant professional experience, international exposure and excellent French and English language proficiency. Recruiting is based on online application file on our site.

File content includes: results for TAGE MAGE management test; IAE Score Message, GMAT and English tests: TOEFL, TOEIC or IELTS; professional project, background history, completed internships or positions held. Eligible applicants will be subjected to a jury-supervised motivation interview.

 

Application process

 

Programme director

Delphine LACAZE

 

 

 

 

 

 

Admissions​

Continuing Education